Salone del Mobile 2025
At Salone del Mobile.Milano 2025, Papatya has presented collections, design approach, and production culture to an international audience. The interest shown by visitors reaffirmed brand’s strong presence in the global market.
From April 8–13, Papatya brought more than its latest collections to Milan, it brought a world of emotion and atmosphere. This year, the brand stepped with a concept inspired by the spirit, light, and layered culture of Istanbul. We extend our heartfelt thanks to everyone who visited and shared this unique experience with us.
Crafted by Culture, Shaped by Emotion
The new collection reflects the breeze of the Marmara, the grace of the Bosphorus, and the vibrant rhythm of the city. Visitors didn’t just explore innovations, they experienced a feeling, silhouettes that whispered architectural memories, and subtle forms inspired by a city in motion. Each piece in the collection was crafted with a refined mix of glass-fiber reinforced polypropylene, polycarbonate, aluminum, and natural wood forming not just furniture, but an emotional language. Bold yet balanced, rational yet poetic, Papatya bridged East and West, tradition and innovation, material and meaning.
A Space That Breathes Like a City
The stand design embraced flow and openness, merging indoor and outdoor atmospheres much like Istanbul itself, rich in layers, seamless in transitions, and full of stories. Color choices were made not only to please the eye, but to evoke memory, awaken feeling, and tell a story. With this poetic and architectural presence, Papatya once again proved itself not just as a furniture manufacturer, but as a design brand that brings soul to spaces.
A VR Journey into the Soul of Istanbul
To deepen this connection, Papatya invited guests to experience a virtual journey into Istanbul through an immersive VR installation. A morning along the Bosphorus, a stroll beneath Galata Tower, the sound of seagulls in the golden light of sunset. In the heart of Milan, we felt, saw, and lived Istanbul together.
21-26 April 2026
Let’s meet in stories where design,
emotion, and the world come together.
